
GROWTH Marketing Portfolio
JEN Garrucho
SEO, WEBSITE OPTIMIZATION & CONVERSION STRATEGY
Helping businesses improve visibility, website performance, and digital growth through SEO, optimization, automation, and structured marketing systems.
This portfolio features projects focused on search visibility, keyword rankings, website optimization, content strategy, landing pages, and automation systems designed to support engagement, lead generation, and long term business growth.
Working with businesses across the Philippines and international markets including Canada, the United States, Australia, Spain, and Europe, the focus is always on creating scalable digital systems built for discoverability, user experience, and measurable online performance.
SEO & Marketing Automation Projects
LOCAL SEO CASE STUDY:
Improving Search Visibility Over Time

This local SEO case study highlights how ongoing technical SEO, website optimization, content structure improvements, and keyword-focused strategy helped strengthen local search visibility over time. Through consistent optimization and search-focused updates, the project achieved stronger page-one rankings across multiple high-intent local keywords while improving overall website discoverability and long-term organic performance.
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LOCAL SEO CASE STUDY #2:
Improved rankings within 2 months!

This SEO keyword ranking case study highlights ongoing local SEO improvements focused on strengthening keyword visibility, improving local search rankings, and supporting long-term organic growth for a Canadian business.
The project focused on metadata refinement, keyword targeting, website optimization, and local SEO strategy designed to improve discoverability and search performance over time. As early as the first two months, the client had already reported seeing increased Google traffic alongside stronger keyword visibility across several local search terms.
Email Marketing Campaigns Driving Engagement & Revenue

Planned, designed, and executed email marketing campaigns for a salon client, focusing on engagement, promotions, and client retention. Each campaign combined strategic messaging, visual design, and clear calls to action to support bookings and product sales. The campaigns generated measurable results, contributing to over $67K in revenue while maintaining consistent client communication and brand presence.
GHL Workflow Automation & Appointment Booking System

Built a fully automated appointment system using GoHighLevel, including calendar integration, workflow triggers, tagging logic, and pipeline automation. Configured separate flows for confirmed, cancelled, and rescheduled appointments, with automated follow-ups and reminders to improve attendance and lead handling efficiency.
GoHIGHLEVEL LANDING PAGE with Digital Product, Automation & Payments

Created a conversion-focused funnel to sell a digital product, combining landing page design, integrated checkout, and automated workflows. The system includes abandoned cart recovery, payment confirmation triggers, and email follow-ups, ensuring every lead is tracked and every opportunity is maximized.
SEO Blog Writing Driving 70% Traffic Growth & 46% Sales Increase

Planned and created SEO-optimized blog content designed to attract, educate, and convert target audiences. By aligning content with search intent and high-value keywords, the strategy significantly improved organic traffic, engagement, and conversions, contributing directly to business growth.
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