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About Jen Garrucho

SEO & Digital Marketing Strategist

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Asian Institute of Management certificate in Digital Marketing awarded to Jennifer Victoria Garrucho.

Postgraduate Education

Asian Institute of Management

Makati City, Philippines

March 2025 - September 2025

Postgraduate Certification in Digital Marketing

Jennifer Victoria Garrucho Hubspot Digital Marketing Certification
Jennifer Garrucho Hubspot SEO Certification
Jen Garrucho HubSpot Content Marketing Certification
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Helping Brands Grow Through Engaging, Optimized Content and Social Media Strategies

I’m Jen Garrucho, a certified digital marketing strategist based in the Philippines. I help startups, SMEs, and professionals grow their online visibility through SEO content writing, website optimization, and data-driven digital marketing strategies that support long-term growth.

 

With experience in content strategy, analytics, keyword research, and Wix website design, I’ve helped businesses increase organic traffic by over 70% and support up to 46% growth in sales through results-focused campaigns. My approach is grounded in clarity, research, and analytics-informed decision-making.

 

I work remotely with clients across logistics, eCommerce, consulting, and professional services. I adapt quickly to new industries while keeping audience needs at the center of every strategy. Whether you need a marketing plan for small business, SEO content that ranks, or guidance on SME digital marketing, I create strategies designed to help your business grow and compete online.

My Approach to Digital Marketing

 

I believe effective digital marketing starts with understanding how people search, what they need, and how your business provides real value.

 

As an SEO content specialist, my work focuses on creating content that is structured, search-optimized, and written for humans. I follow best practices commonly used across SEO services in the Philippines and global markets, ensuring content is clear, credible, and built to perform over time.

 

Rather than chasing short-term tactics, I focus on strong SEO foundations and evergreen content that continues to bring visibility long after it’s published.

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How I Support Small Businesses

 

I work with businesses that want clarity, structure, and sustainable growth. My support often includes:

 

  • SEO content writing to improve search visibility and rankings

  • Building a clear small business marketing plan aligned with real goals

  • Website optimization with strong SEO structure and usability

  • Website design in the Philippines and remote-first projects for global clients

  • Working as a Wix web designer for brands that want clean, scalable websites

  • Translating complex ideas into clear, valuable content

 

Each project is guided by data, not assumptions.

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Experience Across Industries

 

I’ve worked with businesses across logistics, eCommerce, tech, consulting, and professional services. This range allows me to adapt quickly while maintaining consistency in strategy and execution.

 

If you’re looking for a freelance SEO content writer or guidance in building a practical marketing plan for small business, I bring both strategic thinking and hands-on execution to the table.

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Why I Do This Work

 

Many small businesses struggle online not because they lack expertise, but because their message is unclear or hard to find. My goal is to help businesses become more visible, more discoverable, and easier to trust.

 

SEO is not just about rankings. It’s about helping the right people find you at the right time and understand why you’re the right choice.

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Let’s Work Together

 

If you’re looking for support that blends strategy, content, and execution, I’d be happy to help.

 

Whether you need SEO services, a clear marketing plan for small business, or website optimization that supports long-term growth, my work is always grounded in clarity, research, and measurable results

Core Skills & Expertise

  • SEO Content Strategy - Keyword research, topic clustering, content audits, SEO blog writing, on-page optimization, and search intent alignment.

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  • Digital Marketing & Brand Strategy - Strategic planning across email, blog, and social content. Includes audience targeting, content calendars, campaign execution, and brand messaging.

 

  • Social Media Management - Manage and schedule cross-platform content using tools like Buffer, or Loomly to grow engagement, build community, and strengthen brand visibility.

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  • Content Design & Web Editing - Infographics, social graphics, brochures, and visual assets using Canva. Web updates and SEO-focused design via Wix, including blog integration and page edits.

 

  • Video & Social Content Production - Creation of short-form video content for TikTok, YouTube, Instagram using CapCut and podcast editing using Riverside. Includes scriptwriting, editing, and voice overs.

 

  • Analytics, SEO Tools & Reporting - Performance tracking with Google Analytics 4 (GA4), Google Search Console, Google Trends, and Semrush. Skilled in turning data into actionable content insights.

 

  • Technical SEO Fundamentals - Understanding of metadata, headers, alt text, URL structure, internal linking, mobile responsiveness, and site audit fixes.

 

  • Tools & Platforms - Wix, Canva, Google Workspace, CapCut, Google Analytics 4, Google Search Console, Semrush, Ubersuggest, Zoho, Calendly, ChatGPT, Grammarly

 

  • Soft Skills - Client communication, adaptability, time management, cross-functional collaboration, creative problem-solving, and attention to detail.

Professional experience

Wix Web Development and Marketing Associate

Confidential Digital Marketing Agency, Quebec, Canada | Full-Time, Remote 

November 2025 – Present

I support web development and digital marketing tasks using Wix, SEO tools, GA4, and content strategies designed to help small businesses and SMEs build visibility. My work includes:

  • Improving website SEO performance through audits, keyword research, and content updates

  • Fixing broken links and applying meta descriptions to improve crawlability and ranking

  • Optimizing H2 subheadings, internal linking, and focus keywords for better search visibility

  • Enhancing mobile responsiveness and on-page structure to support user experience

  • Using GA4 to track traffic, engagement, and conversion behavior

  • Supporting content creation for blogs and social media based on marketing goals

  • Applying SME digital marketing strategies to strengthen online presence

  • Assisting with podcast editing through Riverside and email marketing using Sender

This role helped expand my skills as a Wix web designer for small business, SEO content specialist, and digital marketing strategist for SMEs.

 

SEO Content Writer/Strategist

ZendEase/1Export, Philippines | Part-Time, Remote 

March 2025 – Present

I create SEO-driven content that strengthens organic visibility and supports business growth. Highlights include:

  • Increased organic search traffic by more than 70 percent through SEO content strategy

  • Helped support a 46 percent increase in sales using targeted content and keyword research

  • Wrote high-engagement blogs that achieved leading average time on page

  • Supported SME digital marketing by aligning blogs with real customer pain points

  • Contributed to long-term SEO growth through structured internal linking and optimized headings

This experience strengthened my expertise in SEO content writing, keyword strategy, and marketing plans for small business.

 

Digital Marketing Strategist 
JVG Digital Solutions, Philippines |Freelance, Remote

February 2024 - Present

I provide SEO content, social media strategy, and marketing plans for small business clients across different industries. My work focuses on:

  • Creating strategies for SME in digital marketing and service-based businesses

  • Improving website visibility and engagement through Wix optimization

  • Conducting GA4 and performance reviews to guide decision-making

  • Building small business marketing plan examples for real client use

  • Managing social media content calendars to support engagement and growth

  • Combining keyword research, UX writing, and SEO content to build stronger online presence

 

Graphic & Website Designer/Developer
Freelance

2006 - Present

I design branding assets, websites, and digital materials that support visibility and marketing goals for SMEs and professionals. This includes:

  • Creating branded materials, brochures, and listings that generate client inquiries

  • Designing Wix websites with SEO structure and responsive layouts

  • Writing website copy aligned with keyword intent and audience research

  • Helping clients create a marketing plan for small business through brand messaging and visuals

  • Designing ATS-ready resumes and digital portfolios that support career growth

This role shows my range as a Wix web designer, freelance SEO content writer, and digital marketing strategist for SME growth.

certifications

  • Google Analytics Certification (Skillshop)

  • Google Conversion Optimization Certification (Skillshop)

  • Google Analytics 4 (GA4) Essential Training (LinkedIn)

  • LinkedIn Digital Marketing Foundations Certificate

  • LinkedIn & Project Management Institute Advanced Content Marketing Certificate

  • LinkedIn SEO Foundations Certificate

  • LinkedIn Hootsuite Fundamentals Certification (Social Media Management)

  • Semrush International SEO Certification

  • Semrush SEO Certificate

  • HubSpot SEO Certification

  • HubSpot Content Marketing Certification

  • HubSpot Digital Marketing Certification

  • HubSpot Social Media Marketing Certification

  • Udemy Logistics Management Certification

  • Canva Essentials Certificate

  • Canva Graphic Design Certification

  • Figma Essentials Training Basics Certification

  • Administrative Support Certification (Alison)​

  • Data Entry Tools & Techniques Certification (Alison)

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