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Ready to Elevate Your Brand with

SEO and Digital Strategy?

 

Whether you need high-converting

SEO blog content, branded visuals,

a strategy-driven website,

or a standout portfolio, I’m here to help.

 

Let’s turn your ideas into results.​

Real Client Case Studies
& Mock Campaigns

Demonstrating real-world thinking through simulations, course work, and client strategy exercises.

SEO Content Strategy Case Study: Freight Forwarding Company 

Developed and executed a targeted SEO content strategy for a freight forwarding company in the Philippines, focused on high-intent keywords, compliance checklists, and exporter-focused content.

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The project resulted in:

  • +154% organic search growth

        (April–August 2025)

  • +166% sales growth, driven by more

       qualified leads

  • Higher engagement time from SMEs

       interacting with optimized content

 

This project showcases how data-driven SEO can transform visibility into measurable business success by building brand authority and addressing exporters’ real challenges.

Mock Digital Marketing Campaigns
(Simulation Projects)

Luxury Serviced Apartment

  • Boosted visibility and bookings with SEO strategy and partnerships

  • Designed content optimized for long-stay conversions

ClubConnect App

  • Fictional SEO + marketing plan for a lifestyle app

  • Improved discoverability through keyword targeting and content optimization

Portfolio of Results-Driven
SEO, Content, and Design Work

Real strategies. Real outcomes.

From SEO and social media to content and design.

Web Design with SEO Optimization: Beauty and Wellness Industry

Project: Wix Website Refresh for a Makeup Artist and Wellness Brand

Goal: Build a clean, conversion-focused website with a strong SEO foundation and user-friendly structure.

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What I Did

• Improved site structure to support user experience and SEO flow

• Added H1, H2, and H3 headings using search intent and keyword research

• Applied color harmony and brand voice based on industry trends

• Created service pages with clear CTAs for inquiries and bookings

• Optimized image file names and alt tags for better search visibility

• Improved mobile layout and overall page speed

• Suggested SEO-driven blog topics to build client authority over time

• Applied a marketing plan for small business approach focused on visibility and lead generation

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Result

The site became more professional, user-friendly, and ready for promotion—especially on mobile. It now has the structure needed to support SEO visibility, social media campaigns, and future wellness-related content.

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Services Demonstrated

Wix web design for small business

SEO content optimization

User experience and mobile layout improvement

Beauty and wellness SME digital marketing

Website structure based on marketing plan principles

 

Need a fresh new optimized website? Let’s build your online presence.

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SEO Audit and Keyword Research

Project: Website Optimization for Better Search Visibility

Goal: Identify technical issues, improve site structure, and uncover keyword opportunities to increase traffic, engagement, and long-term search visibility.

 

What I Did

• Conducted an in-depth SEO audit using GA4, Search Console, Screaming Frog, and Ubersuggest

• Analyzed crawl issues, broken links, slow pages, and thin content

• Organized high-intent keywords into topical clusters to support future SEO content

• Suggested new blog topics based on search volume and user intent

• Recommended on-page fixes including metadata, headings, alt texts, and internal linking

• Aligned suggestions with a marketing plan for small business approach to guide strategy and execution

 

Key measurable SEO improvements delivered within 2 weeks (late November-early December 2025):

• Reduced duplicate title tags by approximately 14%

• Reduced missing H1 headings by approximately 42%

• Reduced missing meta descriptions by approximately 4%

• Reduced total crawl-reported SEO issues by approximately 3%

• Improved average desktop load time by approximately 6%

• Increased indexed keyword visibility by approximately 18%

 

Why these results matter

These improvements strengthened technical SEO health, improved crawlability and semantic structure, enhanced page experience, and expanded organic discoverability. This work helped lay a stronger foundation for long-term ranking improvements and higher quality organic traffic.

 

Want to improve your website’s visibility Let’s review your site together.

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SEO Blog Writing That Delivers Results

Created a long-term SEO strategy for a freight forwarding company to increase organic visibility, engagement, and lead generation.

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Key Results: (June to July 2025)

  • 70% increase in organic traffic

  • 46% growth in sales

  • Higher engagement time from audiences with optimized content

 

What I Did:

  • Implemented SEO-driven content plans with targeted high-intent keywords

  • Collaborated with dev and marketing teams for cohesive campaigns

  • Wrote optimized articles that ranked high and increased conversions

 

Featured Blogs:

Export Taxation & Compliance

 

Export Requirements & Regulations

 

Freight Forwarding & Shipping

 

Sourcing & Regional Forwarding

 

Want to elevate your brand with compelling content?

Cardboard boxes stacked near laptop, representing e-commerce logistics SEO blog for ZendEase by Jen Garrucho

Website Copywriting and SEO Design

JVG Digital Solutions (Portfolio Website)

I designed and built my own website on Wix to showcase my skills while continuously refining them to adapt to algorithm updates, applying SEO best practices to maximize visibility, engagement, and lead generation.

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SEO-Focused Features:

  • Fully mobile-responsive Wix layout

  • On-page SEO best practices applied across all pages

  • Optimized meta titles and descriptions

  • Structured headings (H1–H3) for readability and ranking

  • Internal linking between services, portfolio, and blog posts

  • Blog section regularly updated with SEO-driven content

  • Image optimization with descriptive file names and alt tags

  • Connected to Google Search Console and Analytics for tracking

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Blog Section:

Includes a dedicated Digital Marketing Blog where I share actionable insights on SEO, content strategy, and marketing for startups and SMEs.

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Blog Samples: SEO & Digital Marketing Insights

SEO Strategy & Performance

 

Content Strategy & Writing

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Digital Marketing for SMEs & Startups

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Need content & SEO strategies that ranks & converts?

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Video Editing for Social Media and Podcasts

I have hands-on experience in video editing and production, creating content for YouTube, TikTok, podcasts, and other social media channels. My process is strategic and audience-focused because each piece of content must align with platform standards, brand goals, and audience behavior.

 

Core services include:

  • Scriptwriting and voice-over coordination

  • Podcast editing using Riverside

  • Video Editing for Social Media using CapCut

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From detailed tutorials to high-impact short-form videos and podcast episodes, I produce content that is designed to capture attention, deliver value, and support brand visibility.

 

Looking to create engaging video content? Let’s talk about your business goals.

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Branding and Design Work

I provide end-to-end creative support for brands across different industries, combining visual design with strategic messaging to strengthen visibility, credibility, and sales potential.

 

I focus on clean layouts, brand consistency, and conversion-focused communication across both print and digital assets.

 

What I Create:

  • Logo Design & Brand Identity – Crafting modern and professional brand visuals that reflect industry positioning and target audience.

  • Brochures & Sales Materials – Designing high-converting brochures for real estate, beauty, and service-based industries using persuasive copy and visual appeal.

  • Infographics & Marketing Graphics – Turning complex topics into clear, data-driven visuals to educate audiences and support digital campaigns.

  • Blog & Social Media Visuals – Designing Canva graphics and thumbnails aligned with SEO strategy, content messaging, and platform best practices.

  • Website Visual Support – Providing branded graphics and layout suggestions that enhance user experience and support conversion.

 

Each design project blends visual storytelling with marketing strategy to deliver outputs that connect with the right audience and elevate brand recognition.

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Content Scheduling and Visual Design for a Canadian Beauty & Wellness Brand

Project Type: Social Media Management, Content Scheduling, and Visual Design

Industry: Beauty and Wellness

Scope: Instagram and Facebook content strategy, content calendar planning, and post scheduling

Tools Used: Canva &  Meta 

 

Project Overview

I supported a Canada-based beauty and wellness business by creating a structured social media management and content scheduling plan focused on consistency, visual branding, and engagement. The goal was to support digital marketing for a small business through planned, high-quality content rather than reactive posting.

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What I Did

  • Planned and managed a monthly social media content calendar for Instagram and Facebook

  • Designed branded visuals using Canva to support consistent SME digital marketing

  • Scheduled posts strategically based on audience behavior and engagement patterns

  • Balanced promotional, educational, and community-driven content

  • Planned seasonal campaigns, holiday promotions, testimonials, and team features

  • Aligned captions, hashtags, and visuals with the overall marketing plan for small business growth

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Content Strategy Focus

  • Content scheduling that supports consistency and brand recall

  • Seasonal planning aligned with promotions and campaigns

  • Educational and interactive content to increase engagement

  • Visual consistency to strengthen brand identity

  • Audience-first messaging designed to support long-term growth

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Results and Impact

  • Improved consistency across social media platforms

  • Stronger visual cohesion and brand recognition

  • Higher engagement through planned and well-timed content

  • Reduced last-minute posting and content gaps

  • Supported overall SME digital marketing strategy and online visibility

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Skills Demonstrated

  • Social media management for small businesses

  • Content scheduling and content calendar planning

  • Visual content design using Canva

  • Digital marketing strategy for small business

  • Campaign planning and execution

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Looking to build a consistent, on-brand social media presence?

I help small businesses plan, design, and schedule content that supports long-term visibility and engagement.

 

Let’s talk about your content strategy.

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Social Media Management:
Content Planning and Scheduling

I manage and schedule multi-platform content campaigns to grow engagement and strengthen brand visibility. Using tools like Buffer and Loomly, I create monthly content calendars, track performance, and align posts with business goals and digital strategies.

 

Recent Results:

From August to October 2025, I achieved a 43% rise in impressions, and a 67% increase in engagement through consistent posting, engagement-focused content, and performance tracking. This growth was driven by an organized content calendar that optimized posting times, audience interaction, and analytics-based adjustments. The goal behind this progress is not only to increase numbers but to build a stronger community, expand content reach, and attract potential leads or collaborations through authentic audience engagement.

 

Key Capabilities Demonstrated:

  • Planned and scheduled posts across different platforms.

  • Developed content calendars with campaigns focused on metrics (engagement, reach, ROI, retention).

  • Crafted social media copy optimized for engagement and community-building.

  • Used analytics to refine strategy and measure campaign effectiveness.

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Email Marketing Campaign

To strengthen my portfolio further, I recently worked on a Sender email marketing setup and form integration on Wix to demonstrate how email campaigns can connect directly with website interactions.

 

What I Did:

• Created and styled a signup form inside Wix, embedded through custom code using Sender’s form script

• Adjusted mobile responsiveness and section layout for proper form display

• Troubleshot display issues and confirmed correct placement using Section Layers and custom code container

• Designed a sample email campaign in Sender using branded visuals, concise copy, and CTA-focused layout

• Ensured the Sender form is linked to automation workflow, so new sign-ups receive a welcoming email automatically

 

Objective:

Show how email marketing + website optimization work together — using a real signup process to collect leads directly from the site and trigger automated messages.

 

Skills Demonstrated:

✔ Form integration with custom HTML script

✔ Sender automation setup

✔ Mobile layout adjustments on Wix

✔ CTA-focused campaign writing

✔ Testing form responsiveness and email delivery

 

Outcome:

The working sample shows my ability to connect website strategy, user experience, and email marketing automation to build a complete digital path from website visit → signup → email conversion.

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Resume and Portfolio Design for Job Seekers

What I Offer:
I help job seekers stand out by creating custom-designed resumes and personal websites that showcase skills aligned with their career goals.

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Deliverables:

  • Visually strong resume designs

  • Strategic resume writing to highlight value

  • Simple and professional online portfolios

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Client Outcomes:

  • Job interviews and freelance contracts secured

 

View Case Study

 

Want a strong, standout resume or portfolio? Let’s collaborate!

Custom resume and personal branding portfolio samples designed by Jen Garrucho
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