
Ready to Elevate Your Brand with
SEO and Digital Strategy?
Whether you need high-converting
SEO blog content, branded visuals,
a strategy-driven website,
or a standout portfolio, I’m here to help.
Let’s turn your ideas into results.
Real Client Case Studies & Mock Campaigns
Demonstrating real-world thinking through simulations, course work, and client strategy exercises.
SEO Content Strategy Case Study: Freight Forwarding Company
Developed and executed a targeted SEO content strategy for a freight forwarding company in the Philippines, focused on high-intent keywords, compliance checklists, and exporter-focused content.
The project resulted in:
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+154% organic search growth
(April–August 2025)
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+166% sales growth, driven by more
qualified leads
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Higher engagement time from SMEs
interacting with optimized content
This project showcases how data-driven SEO can transform visibility into measurable business success by building brand authority and addressing exporters’ real challenges.
Mock Digital Marketing Campaigns
(Simulation Projects)
Luxury Serviced Apartment
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Boosted visibility and bookings with SEO strategy and partnerships
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Designed content optimized for long-stay conversions
ClubConnect App
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Fictional SEO + marketing plan for a lifestyle app
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Improved discoverability through keyword targeting and content optimization
Client Feedback
& Testimonials

“Jen’s expertise in rebranding my resume completely transformed my job search. She helped me highlight my strengths and skills in a way that made my application stand out among other candidates. Thanks to her, I secured a role that aligns with my career goals, offering greater compensation and professional growth opportunities. Jen is truly an expert in her field of Marketing, whether it’s for individuals or companies. Her ability to position a brand, personal or corporate, is unmatched. I highly recommend her to anyone looking to elevate their career or their business!”
Ivy S., Certified Medical Coder -
Conifer Health Solutions
Portfolio of Results-Driven
SEO, Content, and Design Work
Real strategies. Real outcomes.
From SEO and social media to content and design.
SEO Blog Writing That Delivers Results
Created a long-term SEO strategy for a freight forwarding company to increase organic visibility, engagement, and lead generation.
Key Results: (June to July 2025)
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70% increase in organic traffic
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46% growth in sales
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Higher engagement time from audiences with optimized content
What I Did:
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Implemented SEO-driven content plans with targeted high-intent keywords
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Collaborated with dev and marketing teams for cohesive campaigns
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Wrote optimized articles that ranked high and increased conversions
Featured Blogs:
Export Taxation & Compliance
Export Requirements & Regulations
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Export Compliance 101: What Every Filipino Exporter Should Know
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Understanding BOC, FDA, and DTI Requirements for Exporting Goods
Freight Forwarding & Shipping
Sourcing & Regional Forwarding
Want to elevate your brand with compelling content?

Website Copywriting and SEO Design
JVG Digital Solutions (Portfolio Website)
I designed and built my own website on Wix to showcase my skills while continuously refining them to adapt to algorithm updates, applying SEO best practices to maximize visibility, engagement, and lead generation.
SEO-Focused Features:
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Fully mobile-responsive Wix layout
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On-page SEO best practices applied across all pages
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Optimized meta titles and descriptions
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Structured headings (H1–H3) for readability and ranking
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Internal linking between services, portfolio, and blog posts
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Blog section regularly updated with SEO-driven content
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Image optimization with descriptive file names and alt tags
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Connected to Google Search Console and Analytics for tracking
Blog Section:
Includes a dedicated Digital Marketing Blog where I share actionable insights on SEO, content strategy, and marketing for startups and SMEs.
Blog Samples: SEO & Digital Marketing Insights
SEO Strategy & Performance
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How Long Does SEO Take to Work? A Realistic Timeline for Results
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What Is SEO Content Writing? (And How Does It Drive Business Growth)
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Hiring an SEO Content Specialist: Why Your Business Needs One
Content Strategy & Writing
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Evergreen Content vs. Trending Content: Smart Strategies for Long-Term Growth
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How I Built My SEO Content Writing & Digital Marketing Portfolio
Digital Marketing for SMEs & Startups
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Digital Marketing Strategy for SMEs: What It Is & Why It Matters
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Digital Marketing for Ecommerce Startup: Tips to Grow Smarter Online
Need content & SEO strategies that ranks & converts?

Social Media Management: Content Planning and Scheduling
I manage and schedule multi-platform content campaigns to grow engagement and strengthen brand visibility. Using tools like Loomly, Buffer, or Hootsuite, I create monthly content calendars, track performance, and align posts with business goals and digital strategies.
Key Capabilities Demonstrated:
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Planned and scheduled posts across different platforms.
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Developed content calendars with campaigns focused on metrics (engagement, reach, ROI, retention).
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Crafted social media copy optimized for engagement and community-building.
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Used analytics to refine strategy and measure campaign effectiveness.

Social Media Video Editing
I have hands-on experience in video editing and production, creating content for YouTube, TikTok, and other social media channels. My process is strategic and audience-focused, ensuring each video aligns with platform best practices and brand goals.
Core services include:
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Scriptwriting and voice-over coordination
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Video editing
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Content optimization for engagement, retention, and reach
From detailed tutorials to high-impact short-form videos, I produce dynamic, visually compelling content designed to capture attention and drive results.
Looking to create engaging video content? Let’s talk about your business goals!

Email Marketing Campaign
Core Fitness Studio (Mailchimp Sample Campaign)
I created a new member welcome email for a fitness studio to demonstrate how email marketing drives sign-ups and engagement. The campaign highlights an exclusive discount on personal training sessions to encourage early conversions while applying industry best practices for open rates, click-throughs, and conversions.
(Note: This is a sample campaign created for portfolio purposes. It is modeled after strategies I have used for a previous client, but the company name and content have been changed to maintain client confidentiality. All content and logos were written and designed by Jen Garrucho, JVG Digital Solutions.)
Campaign Features:
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Personalized greeting to build stronger member connection
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Clear and compelling offer: 50% off the first 10 personal training sessions (valued at $200)
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Concise, benefit-driven copy focused on trainer expertise and community support
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Strong, action-oriented CTA button (Claim My 50% Discount) placed above the fold
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Mobile-friendly layout with branded logo design and professional footer including contact details and social links
Objective:
Increase new member onboarding and drive training session bookings through a limited-time discount. This sample applies best practices such as personalization, value-driven headlines, scannable bullet points, and a single clear CTA to maximize engagement and conversions.
Projected Results (based on industry benchmarks):
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Open Rate: ~45%
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Click-Through Rate: ~15%
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Conversion Rate: ~8–10%

Branding and Design Work
Real estate and business professionals
I create branded assets that align with the brand’s voice and image, combining compelling content with clean, attractive designs to support both online and print marketing campaigns and drive sales.
Examples of Work:
Real estate brochures and listing materials (View Sample)
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Designed high-end property brochures that highlight premium features, property value, and investment potential
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Combined professional copywriting with upscale layout for real estate developers and brokers
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Used strong headlines, visuals, and clear calls to action to support faster lead generation
Property-focused websites with SEO-optimized copy (See Case Study)
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Built user-friendly listing websites tailored for long-term stays and rentals
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Wrote on-brand copy that includes relevant keywords, lifestyle benefits, and search-friendly formatting
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Designed site navigation to improve UX and increase inquiry conversion rates

Resume and Portfolio Design for Job Seekers
What I Offer:
I help job seekers stand out by creating custom-designed resumes and personal websites that showcase skills aligned with their career goals.
Deliverables:
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Visually strong resume designs
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Strategic resume writing to highlight value
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Simple and professional online portfolios
Client Outcomes:
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Job interviews and freelance contracts secured
View Case Study
Want a strong, standout resume or portfolio? Let’s collaborate!
